Your Website Content Matters

Many businesses seek a new, updated website to build credibility. And really – isn’t that what we all want for our businesses? Professional branding backed by the expertise and knowledge of trusted staff.

A sleek, professional website can go a long way in building credibility. But it’s the content that matters. Website content matters to Google and it matters to potential customers.icon with hands and keyboard

You’ve likely heard it before…. “Content is King.” And your website is no expectation to this often-understated mantra. So, if you REALLY look at your website content, does it do the following?

  • Clearly and concisely inform users of your product or service?
  • Carefully and thoughtfully utilize keywords for increased organic SEO rankings?
  • Portray the expertise and professionalism of your staff?

And while website design preferences have changed and search engine algorithms have adjusted over the years, good content has remained a constant for a successful website. Website content creates a connection with customers and prospects. Good design partnered with good content builds credibility with customers – letting them know you are the expert, your staff is capable and your products/services are the best around.

Good website content also increases conversions, because valuable information will help consumers to gain a complete understanding of what you do, the services you offer and how you can help them. As a result, your website will generate high quality leads from consumers who are truly interested in utilizing your products or services. And, most importantly, high quality website content that is optimized for the search engines will result in improved rankings (SEO) – bringing these high-quality leads through your virtual door.

Do you want improved performance for your website? Improve your content! Content is king. It matters to Google, and it matters to your customers. So, get writing, or ask us to help!

New Website Launch: Home Base Iowa

Our Omaha web design and development team has been a long-time partner with Pottawattamie County. For many years, we have worked with local government entities to provide new website designs and new technologies to make management easier.

Most recently, we launched a new website for Home Base Iowa in Pottawattamie County. The beautiful and simplistic design of this website is targeted toward helping the county clearly and easily provide access to resources for its veterans. Built on a WordPress Content Management System, this website is easy for county employees to update and manage on their own – saving time and resources.

We’re thankful for the continued trust and business of Pottawattamie County, and look forward to continued projects in the years to come!

Visit Home Base Iowa’s Website

 

New Website: Blair Area Community Foundation

Blair Area Community Foundation serves Washington County, Nebraska, distributing gifts, making grants, managing designated funds and scholarships and providing resources that benefit both the local community and donors. As a long-time client of JM, our web design and development team built and managed its previous website for many years before this updated website design.

This new website provides Blair Area Community Foundation with greater flexibility and helps it to better manage its resources. With a WordPress Content Management System, the team can manage website content and website donations. With programs and members always changing, a CMS is ideal for its need. Additionally, with increase mobile users, this new website meets Google’s mobile-friendly requirements with responsive design.

A big thank you from our team to BACF for selecting JM again for a new website. We’re grateful when customers continue to trust us with their websites for many years.

Visit BACF’s Website

new website for blair area ommunity foundation