New Website Launch: Restoration Now

Restoration Now of Omaha initially came to our SEO and web marketing team for our SEO and Pay-Per-Click marketing. After months of analyzing its web marketing campaigns and reviewing the data, Restoration Now has a new website design to assist in its marketing efforts.

The new website is built on a WordPress CMS, which gives us access to many robust plugins, including ones for SEO. With quality content, applicable H1s and a commitment in keeping his website blog updated through our monthly SEO service, Restoration Now’s new website is well poised for SEO and PPC efforts.

We’re thankful that Restoration Now continues to trust our guidance and expertise, and we look forward to continually analyzing data and refining the website for its success!

Visit Restoration Now’s New Website

 

Restoration Now new website homepage screenshot

New Website Launch: Dry Scrubbers Users Association

Another repeat customer, Dry Scrubber Users Association, partnered with our Omaha web design team for a second website. DSUA’s website boasts an updated, more simplistic design, as well as a more user-friendly Content Management System.

While the previous website was the best technology at the time, DSUA needed a CMS to better fit its needs. So, in selecting a pre-built template design, our Omaha web designers were able to customize the website design and provide a WordPress CMS at an affordable cost. DSUA’s new website also includes a membership tracking tool that grants access to protected pages, a large database of conference papers and a membership directory.

Thanks to DSUA for trusting us, again, to build a new website. We’re grateful for the opportunity to partner with our clients for the long-term success of their organizations!

Visit DSUA’s New Website

dsua website screenshot, desktop view

New Website Launch: Parsons Technology

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Parsons Technology is a company with experience, knowledge and professionalism. Its previous website did not reflect these things for Parsons, and needed to be updated for usability, overall design and responsive technology.

Parson Technology’s new website is built on a WordPress Content Management System (CMS). The design is a prebuilt WordPress template, customized to reflect their professionalism and services. This template is also mobile-friendly; and this responsive technology will make it easier for users and satisfy Google’s requirements for mobile usability.

We’re grateful that Parsons Technology trusted our Omaha web design team with building a new website, and hope we can continue to partner for their success in the future.

Visit Parsons Technology

Parsons Technology Website Screenshot

Helping Hands Utilizes Remarketing and SEO to Gain New Prospects

Helping Hands for Senior Plans has been a long-time client of JM. Several years ago JM provided Carol and Kurt Fricke with a new custom website for their Nebraska Medicare supplemental insurance business. Through the years, Kurt and Carol have seen great success with their website and decided to take a more active approach with online marketing.

Helping Hands for Senior Plans is utilizing JM’s search engine optimization (SEO) services. In an effort to exceed their competition in Google, our Omaha SEO team is optimizing the website for its primary key words through code and content, as well as running Pay-Per-Click and Google Remarketing campaigns. At JM, our SEO service provides consistent reports to track success, as well as regular website maintenance to ensure our websites continue to see success.

SEO is a long-term investment in a website and the reward can be great. Our Omaha web development team is excited to continue our partnership with Helping Hands and we look forward to seeing them into continued success in the future.

helping hands website

Total Construction Uses Responsive Technology and SEO Services to Gain Competitive Edge

As the online marketplace becomes more competitive and the factors of success are rapidly changing – many of JM’s web design clients are seeking to utilize our search engine optimization (SEO) services. One such Omaha business is Total Construction Services.

Several years ago, Total Construction approached JM to design a new website – in an effort to have a more professional look and gain an edge over its competition. Since the website’s redesign, technology has changed, Google has placed new requirements in their algorithms and online marketing campaigns have shifted in focus. Total Construction has jumped on-board with again with JM to maximize the powerful tool they’ve been given in this custom website design.

Total Construction Website

Total Construction is updating their website backend to expand their ability to control website content in-house. With a robust WordPress content management system (CMS) Total Construction will have control over their website content and will have access to powerful tools to assist in their site’s SEO value. Our website development team will also be updating this site to use responsive technology. With Google’s latest algorithm change, websites that are not responsive (tablet and mobile-friendly) will be pushed down in Google searches on mobile and tablet devices.

Additionally, Total Construction is utilizing JM’s online marketing services, through which they will be taking advantage of our content writing services, Google Remarketing campaigns and Pay-Per-Click advertising.

We’re excited about the continue partnership with Total Construction. Contact us to find out how our website design and development team can assist with updating your website to be more successful in the search engines.

Omaha Promos – Seeking Search Engine Success

Omaha Promos has been a long-time foundational business in the Omaha-metro, and long-time clients and friends of JM. JM built a new custom website design and blog for Omaha Promos years ago and they have since used this powerful tool to help reach customers in an online market place.

Our custom website design was part of a rebranding effort for Omaha Promos, as the company moved into a new generation of leadership. This rebranding effort sought to reach more businesses in the Omaha area, and to show their professionalism and care when it comes to serving customers.

Since launching this new website several years ago, Omaha Promos has used their powerful WordPress blog to increase their website’s search engine optimization value (SEO) and consistently populates their blog with relevant, keyword-heavy content. They have also continued their partnership with JM by taking advantage of our SEO services – which helps narrow down keywords, implements them into several areas on their website and tracks progress on Google and other search engines.

JM has utilized Omaha Promos’ services in the past – where they’ve made professional, branded t-shirts for our team and glasses with our logo for marketing purposes. The quality of their products and services were excellent, and our team is proud to have a partnership with a company of such excellent caliber.

omaha promos website

 

Partnering Your Email Marketing Campaign and Your Website

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Many of our Omaha web design clients communicate to customers and prospects through some form of email marketing. Whether in an effort to notify people of current news or happenings, or to market a new product or service, email marketing campaigns can be very useful when trying to achieve mass communication and can assist in efforts to direct prospects and customers to a company website.

Many companies lack a database of email addresses; but this can be easily achieved by gathering them through a company website. It is an easy way for clients and prospects to opt-in to receiving a company’s email communication.

A website can also come in handy as a supplement to an email marketing campaign. The email can have a link to a company’s website, directing prospects to a page specifically designated toward learning more about the email’s contents. Also, by tracking through Google Analytics, companies can see the success of this specific page – noting how many visitors there were and how long they stayed on the page.

Websites and email campaigns can be perfect companions in gaining new customers and educating current customers. Let us know if your Omaha business is looking to execute an email campaign so we can equip your website to help.

New Website Launch: iSkate Omaha

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iSkateOmaha is a local Omaha resources for those interested in or passionate about ice skating. Its mission is to promote ice skating and provide people with skating gear, equipment, services and gifts. While iSkateOmaha has a local brick and mortar store, they recently decided to build an ecommerce website to provide these resources in an online market place.

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New Website Launch: Hempel Sheet Metal

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Hempel Sheet Metal is a long-time Omaha company founded in 1930. With a lot of talent, a lot of knowledge and a lot of skill, this family-owned piece of history desired to gain an online presence that would reflect their craftsmanship and professionalism.

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Branding Consistency in Website Design

The golden arches are recognized by consumers of all demographics. I am, of course, talking about the golden arches of McDonalds – a company whose branding has been so consistent and brilliant that a simple ‘m’ can cause our taste buds to travel back in time to our 5 year-old self, eating a happy meal.

Branding. It’s key to the longevity and success of any company. And while its importance is understood and its consistency has proven time and time again to bring profitability, many Omaha companies come to JM little-to-no branding – and rarely with consistency.

Web Design is a small, but integral, part of a company’s branding effort. Starting with a logo and other graphic design pieces, any company can portray their culture and mission through design. Using consistent colors, fonts and design elements can create consistency in a brand and top-of-mind recognition among consumers – just like the golden arches.

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Above left: Example of a brochure for Superior Metal Inc. About right: Website redesign based off their branding and marketing materials.

New Website Launch: BMI & DXE

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Brown’s Medical Imaging (BMI) and Digital Xray Equipment (DXE) of Omaha are two sister companies seeking to showcase a professional and cutting edge presence online. Both companies are focused on providing the latest and best technology for its customers and JM recently launched a new website that should aid in that effort.

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